Privacy Policy
1. Introduction
This Privacy Policy is designed to explain how SHARNA RICHARDSON LTD, located at 3 Wren Cl, Hailsham BN27 1FW, collects, uses, stores, and shares your personal information when you interact with our website, place orders, or utilize our services. By using our platform, you consent to the practices detailed in this policy.
2. Information We Collect
2.1 Personal Information
- Account – related: When you create an account with us, we collect your full name, email address, and password. This information is used to identify you, manage your account, and provide personalized services.
- Order – related: For order processing, we gather your shipping address, billing address, phone number, and payment information (such as credit/debit card details or PayPal information). This enables us to fulfill your orders accurately and securely.
- Communication: If you contact our customer support via email at support@sharnarichardson.shop or phone at +44 7360259598, we may retain the content of your messages, your contact details, and any other relevant information to address your inquiries effectively.
2.2 Usage Information
- Website Activity: We monitor the pages you visit on our website, the products you view, the time spent on each page, and the actions you take (such as adding items to cart, clicking on links). This data helps us optimize our website layout, improve product recommendations, and enhance user experience.
- Search Queries: Information about the keywords you use in our search bar is collected to better understand your interests and refine our search functionality.
2.3 Device Information
- Technical Details: When you access our website, we collect information about your device, including your IP address, browser type (e.g., Chrome, Safari), browser version, operating system (e.g., Windows, iOS), and device type (e.g., desktop, mobile). This data is used for security purposes, to detect and prevent fraud, and to ensure our website is compatible with different devices.
3. How We Use Your Information
3.1 Order Fulfillment and Customer Service
- Processing Orders: Your personal and order – related information is used to process, prepare, and ship your purchases. We may also use this information to send you order confirmations, shipping updates, and delivery notifications.
- Customer Support: In case of any issues with your order, such as returns, exchanges, or product – related questions, we use the collected information to communicate with you and resolve problems promptly.
3.2 Personalization and Marketing
- Personalized Experience: Based on your browsing history, purchase behavior, and preferences, we may customize the content and offers you see on our website. This includes product recommendations, personalized emails, and targeted advertisements.
- Marketing Communications: With your consent, we may send you promotional emails, newsletters, and other marketing materials about our new products, special offers, discounts, and events. You can unsubscribe from these communications at any time by clicking the “Unsubscribe” link in the emails.
3.3 Analytics and Improvement
- Website Analysis: We use the collected usage and device information to analyze website traffic, user behavior, and performance. This helps us identify areas for improvement, optimize our website’s functionality, and make data – driven decisions to enhance your overall experience.
- Product Development: Insights from your interactions with our products and website are used to inform product development, ensuring we offer items that meet your needs and preferences.
4. Information Sharing
4.1 Third – Party Service Providers
- Logistics and Shipping: We may share your shipping address and order details with shipping carriers (such as DHL, FedEx) to ensure your products are delivered safely and on time. These carriers are contractually obligated to protect your personal information and use it only for shipping purposes.
- Payment Processing: Your payment information is shared with trusted payment service providers (e.g., PayPal, Stripe) to securely process transactions. These providers comply with strict security standards and regulations to safeguard your financial data.
- Marketing and Analytics: We may engage third – party marketing and analytics companies to help us understand our customers better, run marketing campaigns, and measure their effectiveness. These partners may have access to aggregated and anonymized data, but not your personally identifiable information, unless you have given specific consent.
4.2 Legal Requirements
- Law Enforcement: We may disclose your personal information if required by law, regulation, or legal process (such as a court order, subpoena, or government investigation). This is to comply with applicable laws and cooperate with law enforcement agencies.
5. Security
- Data Protection Measures: We implement a variety of technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These include encryption of sensitive data (such as payment information), secure socket layer (SSL) technology for website transactions, and regular security audits.
- Employee Training: Our employees and contractors who have access to your personal information are trained on data protection policies and procedures. They are required to maintain the confidentiality of your information and adhere to strict security standards.
6. Your Rights
- Access and Review: You have the right to request access to the personal information we hold about you. You can do this by contacting our customer support team at support@sharnarichardson.shop. We will respond to your request within a reasonable time frame and provide you with a copy of the relevant information.
- Correction and Update: If you find that any of your personal information is inaccurate or out – of – date, you can update it by logging into your account on our website or by contacting us. We will make the necessary corrections promptly.
- Deletion: In certain circumstances, you may have the right to request the deletion of your personal information. However, please note that we may need to retain some information for legal, accounting, or security purposes.
- Withdraw Consent: If you have given us consent to use your personal information for a specific purpose (such as receiving marketing emails), you can withdraw that consent at any time. This will not affect the lawfulness of our processing based on your consent before you withdrew it.
7. Cookies and Similar Technologies
7.1 What are Cookies?
Cookies are small text files that are placed on your device when you visit our website. They are used to remember your preferences, improve your browsing experience, and collect information about how you use our site.
7.2 Types of Cookies We Use
- Necessary Cookies: These cookies are essential for the operation of our website. They enable basic functions such as page navigation, shopping cart management, and access to secure areas of the site. Without these cookies, our website may not function properly.
- Performance Cookies: These cookies collect information about how you interact with our website, such as which pages you visit, how long you stay on each page, and any errors you encounter. This data helps us improve the performance and functionality of our site.
- Functionality Cookies: These cookies are used to remember your preferences and settings on our website, such as your language preference, font size, and cookie consent choices. This allows us to provide a more personalized experience.
- Targeting and Advertising Cookies: With your consent, we may use these cookies to show you relevant advertisements both on our website and on other third – party websites. They also help us measure the effectiveness of our marketing campaigns.
7.3 Managing Cookies
You can manage your cookie preferences through your browser settings. Most browsers allow you to block, delete, or control the use of cookies. However, if you block or delete necessary cookies, it may affect the functionality of our website.
8. Changes to this Policy
We may update this Privacy Policy from time to time to reflect changes in our data collection, use, and sharing practices, changes in applicable laws and regulations, or changes in our business operations. We will notify you of any significant changes by posting a notice on our website or sending you an email. Your continued use of our website or services after the changes become effective indicates your acceptance of the updated policy.